The well-known wine brand '19 Crimes' has teamed up with Snoop Dogg to release a limited Californian Red that has just arrived on New Zealand shelves.
Snoop’s Cali Red is a blend of 65% Petite Syrah, 30% Zinfandel, and 5% Merlot. The label features a monochrome photo of the West Coast rapper in a hooded jacket.
Brand owner Treasury Wine Estates felt Snoop Dogg was a good fit for 19 Crimes as he “embodies the same spirit of rule-breaking, culture creating and overcoming adversity that inspired 19 Crimes’ original cast of rebellious heroes.”
“I’ve been a fan of this wine and I am excited to unveil my Snoop Cali Red this winter and share the experience with all my fans," Snoop Dogg said of the partnership.
The limited-edition Californian Red can be found in your local New World.
Source - New World